IF You’re After a Baby-Brained Pixar Wannabe, John Krasinski Provides

You can sense the cancer in IF coming a mile away. Whimsical home movies depicting an intensely happy family, writing-therapy narration about “the stories we tell ourselves,” a director seemingly hell-bent on bringing Pixar aesthetics into live-action… within seconds, adults in the room will understand that it won’t be long before that unspeaking mom on screen is donning a head scarf and the home movies cut out. Kids will be more surprised, especially if they were sold a zany comedy where Ryan Reynolds clowns around with a fuzzy Monsters, Inc. version of Steve Carell, playing a purple imaginary friend (“IF” for short) called Blue.
The purple creature is called Blue because “his” kid, the one who originally dreamed him up and named him, was colorblind. Nevermind that a child young enough to make up an imaginary friend would be perfectly likely to say one color but mean another, or that this is not generally how colorblindness works, anyway. IF, written and directed by John Krasinski, seems to have absorbed from Pixar primarily the idea that it is funny and eventually somehow moving when magical creatures and/or made-up worlds have quotidian-sounding rules to follow. In a particularly literal-minded touch, Krasinski extends this vision to jokes – hence the colorblindness to explain Blue, hence the “weird” IFs with pedestrian backstories. Everything in IF has its place, even when nothing makes any particular sense. The movie gets so wrapped up in sorting through the whimsical bureaucracy of discarded IFs that it forgets to create an actual world to hide it under.
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