Pleasure Lays Bare the Porn Industry’s Imbalanced Power Structure

For a facet of media that has long shaped the desires and sensual sensibilities of humans en masse, pornography largely remains a cagey and taboo subject to explore artistically. Photographers like Robert Mappelthorpe and Ren Hang are renowned for their sexually explicit snapshots of BDSM and radical nudity—yet cinematically, approaching porn has often meant flinching away from candid insights of the industry itself. Boogie Nights is essentially an elegy for the decline of ‘70s Hollywood filmmaking, Hardcore leans too heavily into paternalistic fears of the “good girl gone bad,” Zack and Miri Make a Porno is so steeped in amateurish observations that it’s impossible to reflect on the overarching industry. Swedish director Ninja Thyberg’s Pleasure, however, isn’t afraid to delve into the behind-the-scenes reality of creating mass-marketed porn—all without pivoting into a long-winded metaphor or cautionary screed. As such, the writer/director’s observations are unvarnished and exact, detailing the nuances of one of America’s greatest cultural tenets while adhering to an admittedly familiar cinematic premise of a rising star in a tumultuous career. What’s so original about the film, though, is its assertion that performing on a porn set isn’t an idealized fantasy or a one-way ticket to self-abasement—it’s simply work. And like all workplaces under capitalism, these workers are under-paid, under-valued and under-protected.
Pleasure follows Bella Cherry (an astounding breakout performance from Sofia Kappel), a 19-year-old Swede who arrives in L.A. with the sole intention of becoming a porn star. But first, she has to gradually wade into the murky waters of the industry she’s entering as a total outsider. She gets an agent, moves into a “model house” with other aspiring girls, and quickly lands her first gig. Playing a freshly-legal 18-year-old, she’s told to wince in momentary pain as her co-star’s penis enters her. She is reminded to keep her gaze eternally locked with the camera, so that the “guys watching at home” can further project their fantasies onto her. After a few directorial adjustments—jeans fully removed as opposed to pooling around the knee, feeding Bella the cliche “it’s so big!” dialogue—the scene ends in a standard money-shot. As opposed to reaching for a towel, Bella grabs her phone. Licking the mess off of her lips and fingers, she takes a few snapshots for Instagram. Afterwards, the director and crew marvel at what a “natural” she is. “I’m here to fuck,” she proudly professes.
Yet, she swiftly realizes she’s not the only girl with the same wet dream. She’s cagey toward the women she shares a mutual home and agent with. However, her roommate Joy (Revike Reustle) immediately wins her over—the two’s bond solidified when they playfully simulate fellatio with a banana. Though the two might be vying for the same sense of recognition, they both realize that their line of work is only made lonelier without a shoulder to lean on. As Bella eyes the prospect of signing with Mark Spielger (who appears as himself and is truly one of the industry’s most coveted agents), her journey to the top puts a definite strain on the few positive relationships she manages to form.
It’s vital to note the tremendous research and personal immersion that Thyberg undertook, making Pleasure a warts-and-all depiction of porn that still retains the humanity of all the players involved. While Kappel delivers an incredible debut performance, her co-stars are all actual porn performers, agents and industry workers. Much of their inclusion in the film is predicated on the real-life rapport forged with Thyberg during her foray into the adult film world. The filmmaker resided in a “model house,” became a regular fixture on porn sets and developed genuine friendships with several actors as a result.
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